Hueblog: When exactly will each new Hue product be released?

When exactly will each new Hue product be released?

Here's a quick schedule for you

This week, Philips Hue has been busy unveiling a whole bunch of new products. These include the new Hue Bridge Pro, new bulbs and light strips, the doorbell with chime, and two new Festavia models. The new products will be available in Europe by December, but in the US, some will not be available until March 2026. It’s easy to lose track of everything, so I’ve sorted the new products chronologically.

These new Hue products are available now

The most important news: the new Hue Bridge Pro is available now. My order from Thursday has already been shipped and should be delivered today. Next week, I will be able to take a look at the new Hue Bridge Pro in my smart home.

Hue Bridge Pro

$98.99 / €89.99

The next generation of the Hue smart hub. Powered by a chip that’s capable of running complex algorithms and AI-powered features, it’s faster and stronger than ever. Turn your lights into motion sensors with MotionAware, use your security and lights together, and more.

Also already available are the new light bulbs, which are equipped with Bluetooth, Zigbee, and Matter over Thread. In addition to the new Hue Essential series with GU10 and E27, there is also a completely new line-up of classic E27 bulbs with improved features. In addition to individual bulbs, you can also get various starter sets and multi-packs.

Hue smart bulb (2025)

from $17.99 up to $70.99

Bring the benefits of natural daylight into your home with our smartest bulb yet, redesigned to feature Chromasync precision color-matching as well as full-spectrum white light. Achieve your ideal color or tone of white light, then customize even further with ultra-low dimming from full brightness all the way down to 0.2%.


Hue Essential smart spot

from €24.99

Step into the world of smart lighting with this Philips Hue Essential bulb, featuring full colour and tunable white light that you can easily adjust from warm and cosy to cool white light. Set the perfect mood with smooth dimming, millions of colours and a library of light scenes designed by our experts – or create your own!


Hue Essential smart bulb

$24.99 / €24.99

Step into the world of smart lighting with this Philips Hue Essential bulb, featuring full colour and tunable white light that you can easily adjust from warm and cosy to cool white light. Set the perfect mood with smooth dimming, millions of colours and a library of light scenes designed by our experts – or create your own!

The starting signal has also been given for Hue Festavia. The first versions of the Globe string lights are now available in Europe, specifically the 7-meter version with and without a power supply and the 14-meter version without a power supply. The other three versions, including the 21-meter-long string of lights, will follow in December.

Hue Festavia Globe

from $129.99 / €129.99

Create a cozy glow or colorful party vibes around your patio, porch, or any outdoor space. This string of shatterproof globe bulb string lights emits a brilliant display of saturated color or white light, whether creating a gradient or playing animated light effects.

We will have to wait until December for the Hue Festavia Permanent in Europe. In the US, the permanently installed version of the Festavia is already available.

Hue Festavia Permanent

$399.99

The ultimate year-round décor. Personalize your home’s exterior for any occasion, any season, and any mood with a string of bright, color-capable light pods. These IP65 weatherproof lights are easy to install under eaves, along rooflines, or on façades.

These Philips Hue innovations will be released in October

The Hue Secure Video Doorbell will be released sometime next month, but Philips Hue has not yet been able to give me a specific date. For this doorbell, which must be hardwired, I highly recommend purchasing the bundle with the Chime. According to the manufacturer, the Hue Secure Video Doorbell is not compatible with existing door chimes.

Hue Secure Video Doorbell

$199.99 / €199.99

Never miss a visitor or delivery with the Hue Doorbell. Get instant motion and visitor alerts, see it all in 2K with Starlight technology, and stay connected with two-way talk from anywhere. The doorbell triggers your Philips Hue lights and sends real-time notifications, while the Smart Chime delivers sound alerts. Everything works together seamlessly with Hue lights and accessories to elevate your home security, day and night.

The Hue Secure Chime is also available separately. This allows you to easily add another chime to your setup, for example for the basement or attic.

Hue Secure smart chime

$59.99 / €59.99

Upgrade your home security with the Hue Smart Chime. Get sound alerts when someone rings the doorbell, no matter where you are. It’s super easy to set up – just plug it in and choose your favourite tune. It works perfectly with your existing Philips Hue system, which helps keep your home safe, day and night.

Also in October, the first shipment of light strips will arrive in Europe. The following models will then be launched on the market:

  • Hue Flux Gradient Lightstrip (3/4/5/6/10 meters) starting at $69.99
  • Hue Flux Ultra Bright Gradient Lightstrip (3/5/10 meters) starting at $99.99
  • Hue Flux Gradient Outdoor Lightstrip (5/6/10 meters) starting at $149.99
  • Hue Neon Gradient Outdoor Lightstrip (3/5/10 meters) starting at $139.99

There is no specific date, except for the Hue Neon Gradient Outdoor Lightstrip, for which Philips Hue has announced a specific date of October 21.

Hue fans in the US will have to wait a little longer for these four light strips, as they will not be launched until March 2026.

A new Hue product will launch in November

We can look forward to the best light strips ever from Philips Hue in November. The Hue OmniGlow Gradient Lightstrip will then be available in lengths of 3, 5, and 10 meters. Unlike the four light strips mentioned above, this date applies worldwide.

Hue OmniGlow Gradient Lightstrip

from $139.99 / €139.99

A strip light that's made to be experienced! OmniGlow delivers uniform, ultra-bright color and true white light with no visible LED 'spots' — all thanks to cutting-edge OmniGlow technology. Designed for both ambiance and superior functional lighting, this masterpiece deserves to be a feature of your kitchen, living room, bedroom, or staircase. 

This is coming from Philips Hue in December

In addition to the Festavia models mentioned above, two more new products will be released in December: the Hue Essential Lightstrip and the Hue Essential Flex Lightstrip, each in 5 and 10 meter lengths.

For Hue fans in the US, there are some special features to note here. In North America, the Hue Essential Lightstrip will only be available in 5 meter lengths, and the Flex Lightstrip will not be available at all for the time being.

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Over the last few years, I've become a real expert when it comes to Hue & HomeKit. I now have over 50 lamps and numerous switches in use. I'm happy to share my experiences with you in my little blog.

Comments 6 replies

  1. Ordered the Bridge Pro yesterday in the US. Today I went to order one for a friend, and they’re out of stock but it appears still available in the bundle packages.

  2. Are the “Flux” lightstrips supposed to be the “budget” lightstrips or not? They have me confused, especially since they still have the old lightstrips on the website as well.

  3. Love to see a comparison between the new color bulbs and the old. Especially in regards to color intensity. Govee and other suppliers have always been 2 steps ahead of Hue imo.

  4. It is very unclear to me whether many of these new items are intended to replace older versions in the product stack or if they will continue to coexist together? For example, it feels like the OmniGlow and Flux lightstrips should replace the previous Gradient lightstrip, while the Essential lightstrip should replace the Plus and Solo. Also a very dumb move to have confusingly similar product names, with lightstrips named Flux and [Essential] Flex!

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